Why Signtronix Signs are so Cost Effective

The primary reason using a Signtronix sign as part of an advertising campaign is a wise decision for any business is because of how signs considerably cut the cost of advertising. Proof of this is the fact that with sign usage, the price per every 1,000 exposures to a business is drastically lower than any other form of advertising. For example, if a business is located on a street with 60,000 passing by it each day and they invest $33,000 in an on-site sign, the cost per 1,000 exposures would be only $0.22. The price per every 1,000 exposures is very low compared to any other form of advertising. An example of comparison is if a business invested around the same $33,000 for television, the cost per 1,000 exposures would be $13.20.

This comparison makes it clear that Signtronix signs are a much more cost effective way to market any retail business. One business that has showed the cost effectiveness of using signs as an advertising technique is the McDonald’s restaurant chain. McDonald’s invests about $40,000 on signage for every location. That comes to a total of $1.4 billion in signs. A one-year survey showed that each $40,000 in signage was responsible for over $600,000 in profit. This is an outstanding amount of sales for the money spent on signage. For one of the most cost effective ways to market any small business, Signtronix Signs is a wise solution. By investing in outdoor advertising, you will be able to gain higher sales while lowering your marketing costs.